importance of digital marketing

Importance of Digital Marketing For Students And Business

Demand for Digital Marketing

Everybody wants to make a career in this field specially the fresher’s have a great craze of doing blogging and making websites. You know what makes it unique? No age restrictions which means anyone can make their career in Digital marketing and anybody can learn it irrespective of their age. Every company wants to hire highly skilled digital marketers.

YouTube Video –  Free Digital Marketing Course Tutorial For Beginners –

Future and career for Students in Online Marketing

We cannot deny with the fact that in the next coming years it is going to rule the world. If we go according to research then in next 5 years the job openings are going to be very high.

Learn also New digital marketing trends in 2020

There are thousands of reasons which can make you learn digital marketing training. This is the one of the most trending topics in the market. There is a lot of buzz about the course in IT industries.

Is it Worth Doing?

For all those people who ask whether this field has a career or not, then here is the answer. According to research the demand will increase 40% more in the next coming years.

In the next 5 years the opening for jobs will also increase so you can expect a good career growth.

Why Digital Marketing is in high Demand?

  • Learning this course has becoming the need of everyone. Especially for the people who want to stay up-to-date with the digital world. Digital marketing can be opt by anyone. Students as well as the professionals can learn it for a better career.
  • As we all know that every multinational company and big organizations need certified digital marketers to maintain their online reputation. Nowadays it is very important to have a famous brand name in this competitive market. So, for this the need of learning this course is growing day by day.
  • Allows the companies to check their competitors work as there are many tools available by which you can analyses your competitors work.
  • You can easily check the number of viewers and traffic on your website.

The best thing is that you can decide your target audience.

Digital marketing is not so expensive. If we compare it with the traditional marketing it is much better and low cost. Let’s make it clear with an example, promotion of the products by billboard and printing them in the newspapers is much expensive than advertising the products online which is also known as Display marketing.

Job Roles in Digital marketing

  • Analytics Manager
  • Content Manager/Content Marketing Manager
  • CRM Manager (incorporating Email marketing)
  • Digital Account Manager / Sales Director (Agency role)
  • Digital Director / Head of Digital
  • Web Developer / Designer
  • Digital Integrated Copywriter
  • Digital Marketing Manager or Web Manager
  • Ecommerce Manager
  • Marketing Director
  • Marketing Executive
  • Marketing Manager
  • PPC Search Manager
  • Search Manager
  • Social Media Manager

Learn these topics to become a master in Digital Marketing 

Given below are some major topics which an individual has to master in order to become a master in Digital Marketing:

  • Email Marketing
  • SEO(Latest Google Algorithm updates)
  • SMM
  • Affiliate Marketing
  • Video Marketing
  • Blogging
  • Website Planning & Creation
  • Facebook Marketing
  • Mobile Marketing
  • Google AdWords
  • Twitter Marketing
  • Instagram Marketing
  • Pinterest Marketing
  • LinkedIn Marketing
  • Google Analytics
  • Content Marketing
  • Freelancing
  • Online Lead Generation
  • Make Money from Online


At the present time if you have good skills it means your future is bright. The need of learning is getting high. Making a career in this field means making your career highly secure. If are you planning to make a career in Digital marketing then The Tech Learn advises you to go ahead without giving a second thought as Digital marketers are the backbone of an organization.

About the Author

Abhinav Bhardwaj

Abhinav Bhardwaj is a marketer and a passionate writer having more than 30 years of experience in the fields of marketing. He has done many international projects. Dedicating his live in providing the best informative knowledge to the youth by writing and sharing his experiences.

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